A practical guide to integrated marketing communications Rev. ed

A practical guide to integrated marketing communications

Rev. ed

Notes on use

Note (General)：: Previous ed.: 1995Includes bibliographical references (p. [137]) and index

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Material Type: 図書
ISBN: 0749415207
Title: A practical guide to integrated marketing communications
Author/Editor: Tom Brannan
Edition: Rev. ed
Author Heading: Brannan, Tom
https://ci.nii.ac.jp/author/DA08878518
Hart, Norman A.
https://ci.nii.ac.jp/author/DA03391469
Publication, Distribution, etc.: Kogan Page
Publication Date: 1998
Publication Date (W3CDTF): 1998
Size: 24 cm
Place of Publication (Country Code): uk
Text Language Code: en
Subject Heading: Communication in marketing
Target Audience: 一般
Note (General): Previous ed.: 1995
Includes bibliographical references (p. [137]) and index
Related Material: Marketing in action series
https://cir.nii.ac.jp/crid/1130282273203738368
Related Material (URI): https://ci.nii.ac.jp/ncid/BA3908211X#entity
Periodical Title: Marketing in action series
https://cir.nii.ac.jp/crid/1130282273203738368
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA3908211X : BA3908211X