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Bibliographic Record
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- Material Type
- 図書
- ISBN
- 0750635010
- Author/Editor
- European Marketing Confederation ; the original NIMA marketing lexicon was realized under the responsibility of the following editorial board, Eric Warrts ... [et al.] ; the English translation has been edited by Michael Thomas, Stan Paliwoda
- Author Heading
- Publication, Distribution, etc.
- Publication Date
- 1997
- Publication Date (W3CDTF)
- 1997
- Size
- 24 cm
- Place of Publication (Country Code)
- uk