The magazine from cover to cover 2nd ed

The magazine from cover to cover

2nd ed

Material type: 図書

Author: Sammye Johnson, Patricia Prijatel

Publisher: Oxford University Press

Publication date: 2007

Material Format: Paper

Capacity, size, etc.: 26 cm

NDC: -

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Notes on use

Note (General)：: Includes bibliographical references and indexSummary: For anyone wanting to learn about magazine publishing--whether a professional currently working ...

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Paper

Material Type: 図書
ISBN: 9780195304176
Title: The magazine from cover to cover
Author/Editor: Sammye Johnson, Patricia Prijatel
Edition: 2nd ed
Author Heading: Johnson, Sammye
Prijatel, Patricia
Publication, Distribution, etc.: Oxford University Press
Publication Date: 2007
Publication Date (W3CDTF): 2007
Size: 26 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Periodicals -- Publishing -- United States
Journalism -- United States
American periodicals
Magazine design
LCC: PN4734
Target Audience: 一般
Note (General): Includes bibliographical references and index
Summary: For anyone wanting to learn about magazine publishing--whether a professional currently working within the industry, or a student who wants to design, edit, and manage magazines in the future--this book is a timely resource. It provides a perspective on the rich history of magazines in America, an overview of present publication practices, discussion of groundbreaking research, and a look forward to the challenges and opportunities in store for the industry. This wide-ranging study encompasses consumer titles, the business press, organization and association publications, public relations magazines, and imprint and custom publishing. Case histories of selected magazines are included, as are insights from publishers and editors
Related Material (URI): https://ci.nii.ac.jp/ncid/BA87268083#entity
https://lccn.loc.gov/2006045306
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA87268083 : BA87268083
LC Control Number: 2006045306
https://lccn.loc.gov/2006045306