奢侈品战略 : 掲秘世界顶级奢侈品的品牌战略

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Material Type: 図書
ISBN: 9787111439684
Title: 奢侈品战略 : 掲秘世界顶级奢侈品的品牌战略
Title Transcription: シャシヒンセンリャク : ケイヒセカイコウキュウシャシヒンテキヒンハイセンリャク
Author/Editor: (法) Vincent Bastien, Jean-Noël Kapferer著 ; 谢绮红译
Author Heading: Bastien, Vincent
https://ci.nii.ac.jp/author/DA17129861
Kapferer, Jean-Noël
https://ci.nii.ac.jp/author/DA01775685
谢, 绮红シャ, キコウ
Publication, Distribution, etc.: 机械工业出版社
Publication Date: 2015.4
Publication Date (W3CDTF): 2015
Size: 25cm
Alternative Title: The luxury strategy : break the rules of marketing to build luxury brands
Place of Publication (Country Code): cc
Text Language Code: zh
Target Audience: 一般
Note (General): 参考文献: p391-395
Related Material (URI): https://ci.nii.ac.jp/ncid/BB20845461#entity
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB20845461 : BB20845461