Public & nonprofit marketing

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Note (General)：: First edition titled Marketing for Public and Nonprofit ManagersIncludes bibliographies and index

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Material Type: 図書
ISBN: 0894261347
Title: Public & nonprofit marketing
Author/Editor: Christopher H. Lovelock, Charles B. Weinberg
Author Heading: Lovelock, Christopher H.
https://ci.nii.ac.jp/author/DA03020525
Weinberg, Charles B.
https://ci.nii.ac.jp/author/DA0364354X
Publication, Distribution, etc.: Scientific Press
Publication Date: c1989
Publication Date (W3CDTF): 1989
Size: 25 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Corporations, Nonprofit -- Marketing -- Case studies
Corporations, Nonprofit -- Marketing -- Addresses, essays, lectures
Government business enterprises -- Case studies
Government business enterprises -- Addresses, essays, lectures
Government publicity -- Case studies
Government publicity -- Addresses, essays, lectures
LCC: HD2741
Target Audience: 一般
Note (General): First edition titled Marketing for Public and Nonprofit Managers
Includes bibliographies and index
Related Material (URI): https://ci.nii.ac.jp/ncid/BA8283031X#entity
https://lccn.loc.gov/84168290
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA8283031X : BA8283031X
LC Control Number: 84168290
https://lccn.loc.gov/84168290