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図書

広告予算と原価管理

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広告予算と原価管理

Material type
図書
Author
アメリカ広告主協会編 ; 博報堂訳
Publisher
博報堂
Publication date
1962
Material Format
Paper
Capacity, size, etc.
28cm
NDC
674.9
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Notes on use

Note (General):

監修 : 古川栄一,桶田篤

Related materials as well as pre- and post-revision versions

広告マネジメントLeave the NDL website.

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Paper

Material Type
図書
Title Transcription
コウコク ヨサン ト ゲンカ カンリ
Author/Editor
アメリカ広告主協会編 ; 博報堂訳
Author Heading
アメリカ広告主協会 アメリカ コウコクヌシ キョウカイ
博報堂 ハクホウドウ
Publication, Distribution, etc.
Publication Date
1962
Publication Date (W3CDTF)
1962
Size
28cm
Alternative Title
Advertising budget and cost control