Introduction to advertising and promotion management : pbk International student ed

Introduction to advertising and promotion management : pbk

International student ed

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Material Type: 図書
ISBN: 0256098697
Title: Introduction to advertising and promotion management
Volume: : pbk
Author/Editor: George E. Belch, Michael A. Belch
Edition: International student ed
Author Heading: Belch, George E. (George Eugene)
https://ci.nii.ac.jp/author/DA04393732
Belch, Michael A.
https://ci.nii.ac.jp/author/DA04393743
Publication, Distribution, etc.: Irwin
Publication Date: c1990
Publication Date (W3CDTF): 1990
Size: 28 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Advertising
Sales promotion
LCC: HF5823
Target Audience: 一般
Related Material (URI): https://ci.nii.ac.jp/ncid/BA12257358#entity
https://lccn.loc.gov/89027275
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA12257358 : BA12257358
LC Control Number: 89027275
https://lccn.loc.gov/89027275