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図書

Marketing series

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Marketing series

Material type
図書
Author
-
Publisher
American Management Association
Publication date
-
Material Format
Paper
Capacity, size, etc.
-
NDC
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Related materials as well as pre- and post-revision versions

Policies and controls for improving sales efficiencyLeave the NDL website. How management is meeting changed marketing conditions : product allocations, keeping the sales force strong, customer relations, selling to the governmentLeave the NDL website. Broadening horizons in marketing : new challenges for sales managementLeave the NDL website. Streamlining the sales management jobLeave the NDL website. Selling costs and market potential : controls and guidesLeave the NDL website. Stepping up the salesman's effectiveness : with a paper on using the sales force for market researchLeave the NDL website. Blueprint for an effective marketing programLeave the NDL website. The human factor in salesmanship : standardizing salesman selection, measuring salesmen's effectiveness, top management rediscovers salesLeave the NDL website. Problems in developing and launching new productsLeave the NDL website. Getting and using market and business data : business research in the industrial field, market research in the consumer field, translating the data into actionLeave the NDL website. Reducing distribution costs : nature of the problem, distribution waste reduction, a program for actionLeave the NDL website. Rating and developing the sales forceLeave the NDL website. The marketing concept : its meaning to managementLeave the NDL website. Aids in training and selecting salesmen : a sound selection program, visual aids for training, what does youth think of selling?, how to run a sales conferenceLeave the NDL website. Effective merchandising : promoting dealer and distributor cooperationLeave the NDL website. Broadening the sales department's roleLeave the NDL website. The sales department looks at costs : with a paper on legal pitfalls in marketingLeave the NDL website. Building and marketing a profitable product line : planning, pricing, distributionLeave the NDL website. Determining markets and defining sales territories : with a paper on a new method of business forecastingLeave the NDL website. Making better use of the human factor in sellingLeave the NDL website. Essentials of successful sales managementLeave the NDL website. Markets and marketing techniques : guides for the progressive sales executiveLeave the NDL website. Revitalizing your sales force : advances in sales promotion techniquesLeave the NDL website. Sharpening sales effort through market research : with a paper on pricing policy under competitive conditionsLeave the NDL website. Techniques of distribution cost control : cutting sales and distribution costs, inventory control, planning and budgetingLeave the NDL website. Increasing profits on the marketing dollar by controlling marketing costs and raising sales force productivityLeave the NDL website. Performance rating and job analysis for sales personnelLeave the NDL website. The integrated approach to product planningLeave the NDL website. Evaluating sales training needs and methodsLeave the NDL website.

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Paper

Material Type
図書
Publication, Distribution, etc.
Place of Publication (Country Code)
us
Text Language Code
en
Target Audience
一般
Related Material
Policies and controls for improving sales efficiency
How management is meeting changed marketing conditions : product allocations, keeping the sales force strong, customer relations, selling to the government
Broadening horizons in marketing : new challenges for sales management
Streamlining the sales management job
Selling costs and market potential : controls and guides
Stepping up the salesman's effectiveness : with a paper on using the sales force for market research
Blueprint for an effective marketing program
The human factor in salesmanship : standardizing salesman selection, measuring salesmen's effectiveness, top management rediscovers sales
Problems in developing and launching new products
Getting and using market and business data : business research in the industrial field, market research in the consumer field, translating the data into action
Reducing distribution costs : nature of the problem, distribution waste reduction, a program for action
Rating and developing the sales force
The marketing concept : its meaning to management
Aids in training and selecting salesmen : a sound selection program, visual aids for training, what does youth think of selling?, how to run a sales conference
Effective merchandising : promoting dealer and distributor cooperation
Broadening the sales department's role
The sales department looks at costs : with a paper on legal pitfalls in marketing
Building and marketing a profitable product line : planning, pricing, distribution
Determining markets and defining sales territories : with a paper on a new method of business forecasting
Making better use of the human factor in selling
Essentials of successful sales management
Markets and marketing techniques : guides for the progressive sales executive
Revitalizing your sales force : advances in sales promotion techniques
Sharpening sales effort through market research : with a paper on pricing policy under competitive conditions
Techniques of distribution cost control : cutting sales and distribution costs, inventory control, planning and budgeting
Increasing profits on the marketing dollar by controlling marketing costs and raising sales force productivity
Performance rating and job analysis for sales personnel
The integrated approach to product planning
Evaluating sales training needs and methods
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