Combined proceedings : Marketing education and the real world and Dynamic marketing in a changing world

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Material Type: 図書
Title: Combined proceedings : Marketing education and the real world and Dynamic marketing in a changing world
Author/Editor: edited by Boris W. Becker and Helmut Becker
Author Heading: American Marketing Association
https://ci.nii.ac.jp/author/DA01808558
Becker, Boris W.
https://ci.nii.ac.jp/author/DA16090556
Becker, Helmut
https://ci.nii.ac.jp/author/DA02626931
Publication, Distribution, etc.: American Marketing Association
Publication Date: c1973
Publication Date (W3CDTF): 1973
Size: 28 cm
Alternative Title: Dynamic marketing in a changing world ; Marketing education and the real world
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Marketing -- Congresses
Target Audience: 一般
Note (General): Includes bibliographical references and index
Related Material: Series
https://cir.nii.ac.jp/crid/1130000795317746432
Related Material (URI): https://ci.nii.ac.jp/ncid/BA8413865X#entity
Periodical Title: Series
https://cir.nii.ac.jp/crid/1130000795317746432
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA8413865X : BA8413865X