The entertainment marketing revolution : bringing the moguls, the media, and the magic to the world

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Material Type: 図書
ISBN: 0130293504
Title: The entertainment marketing revolution : bringing the moguls, the media, and the magic to the world
Author/Editor: Al Lieberman, with Patricia Esgate
Author Heading: Lieberman, Al
Esgate, Patricia
Publication, Distribution, etc.: Financial Times Prentice Hall
Publication Date: c2002
Publication Date (W3CDTF): 2002
Size: 24 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Mass media -- Marketing
LCC: P96.M36
Target Audience: 一般
Note (General): Includes bibliographical references and index
Related Material: Financial Times Prentice Hall books
https://cir.nii.ac.jp/crid/1130000798051711488
Related Material (URI): https://ci.nii.ac.jp/ncid/BA59156332#entity
https://lccn.loc.gov/2002016448
Periodical Title: Financial Times Prentice Hall books
https://cir.nii.ac.jp/crid/1130000798051711488
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA59156332 : BA59156332
LC Control Number: 2002016448
https://lccn.loc.gov/2002016448