Techno-ready marketing : how and why your customers adopt technology

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Note (General)：: "www.technoreadymarketing.com"Includes bibliographical references and index

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Material Type: 図書
ISBN: 0684864940
Title: Techno-ready marketing : how and why your customers adopt technology
Author/Editor: A. Parasuraman and Charles L. Colby
Author Heading: Parasuraman, A.
https://ci.nii.ac.jp/author/DA01063210
Colby, Charles L.
https://ci.nii.ac.jp/author/DA13136934
Publication, Distribution, etc.: Free Press
Publication Date: c2001
Publication Date (W3CDTF): 2001
Size: 22 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Technological innovations -- Management
Technological innovations -- Marketing
LCC: HD45
Target Audience: 一般
Note (General): "www.technoreadymarketing.com"
Includes bibliographical references and index
Related Material (URI): https://ci.nii.ac.jp/ncid/BA52641238#entity
https://lccn.loc.gov/00065457
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA52641238 : BA52641238
LC Control Number: 00065457
https://lccn.loc.gov/00065457