Marketing strategy : a decision-focused approach 8th ed

Marketing strategy : a decision-focused approach

8th ed

Notes on use

This page shows libraries in Japan other than the National Diet Library that hold the material.

Please contact your local library for information on how to use materials or whether it is possible to request materials from the holding libraries.

other

CiNii Research
Search Service
Paper
You can check the holdings of institutions and databases with which CiNii Research is linked at the site of CiNii Research.
Check the holdings of this book

You can check the details of this material, its authority (keywords that refer to materials on the same subject, author's name, etc.), etc.

Material Type: 図書
ISBN: 9780078028946
Title: Marketing strategy : a decision-focused approach
Author/Editor: Orville C. Walker, Jr., John W. Mullins
Edition: 8th ed
Author Heading: Walker, Orville C.
https://ci.nii.ac.jp/author/DA02778248
Mullins, John W. (John Walker)
Publication, Distribution, etc.: McGraw-Hill/Irwin
Publication Date: c2014
Publication Date (W3CDTF): 2014
Size: 26 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Marketing -- Management
LCC: HF5415.13
Target Audience: 一般
Note (General): Includes indexes
Related Material (URI): https://ci.nii.ac.jp/ncid/BB12782311#entity
https://lccn.loc.gov/2012041227
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB12782311 : BB12782311
LC Control Number: 2012041227
https://lccn.loc.gov/2012041227