High-tech-Marketing : der Kampf um den Kunden : Erfahrungen und Rezepte eines Insiders

Author: William H. Davidow ; Nachw. von Hans Raffée und Kay Segler ; [Deutsche Übers. von Sascha Mantscheff]

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Material Type: 図書
ISBN: 3593338017
Title: High-tech-Marketing : der Kampf um den Kunden : Erfahrungen und Rezepte eines Insiders
Author/Editor: William H. Davidow ; Nachw. von Hans Raffée und Kay Segler ; [Deutsche Übers. von Sascha Mantscheff]
Author Heading: Davidow, William H.
https://ci.nii.ac.jp/author/DA01617582
Raffée, Hans
https://ci.nii.ac.jp/author/DA01935985
Segler, Kay
https://ci.nii.ac.jp/author/DA11733841
Mantscheff, Sascha
Publication, Distribution, etc.: Campus-Verlag
Publication Date: 1987
Publication Date (W3CDTF): 1987
Size: 24 cm
Place of Publication (Country Code): gw
Text Language Code: de
Subject Heading: Spitzentechnologie -- Marketing -- Strategisches Management
Target Audience: 一般
Related Material (URI): https://ci.nii.ac.jp/ncid/BA61324961#entity
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA61324961 : BA61324961