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Bibliographic Record
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- Material Type
- 図書
- Title
- Author/Editor
- Marketing Science Institute
- Publication, Distribution, etc.
- Place of Publication (Country Code)
- us
- Target Audience
- 一般
- Related Material
- NOMMAD : a short description of the Nommad simulation of customer behaviorEffects of television advertising on childrenWe like to do business with our friends : a special report on reciprocityThe corporate marketing staff : its role and effectiveness in multi-division companiesMarketing and the future : the response to consumerismModeling marketing phenomena : a managerial perspectiveThe marketing controller concept : an inquiry into financial/marketing relationships in selected consumer companiesA woman's place : an analysis of the roles portrayed by women in magazine advertisementsSelected studies in multidimensional scaling and cluster analysisEffects of television advertising on adolescentsMultinational marketing managementDecision theory analysis : useful tool for marketing managementOn the social impacts of advertising : toward identifying the issues
- Related Material (URI)
- Data Provider (Database)
- 国立情報学研究所 : CiNii Research