Product innovation and technology strategy

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Material Type: 図書
ISBN: 9781439252246
Title: Product innovation and technology strategy
Author/Editor: Robert G. Cooper, Scott J. Edgett
Author Heading: Cooper, Robert G. (Robert Gravlin)
https://ci.nii.ac.jp/author/DA05771325
Edgett, Scott J.
Publication, Distribution, etc.: Product Development Institute
Publication Date: c2009
Publication Date (W3CDTF): 2009
Size: 23 cm
Place of Publication (Country Code): cn
Text Language Code: en
Subject Heading: New products -- Management
New products -- Marketing
Product management
Produktinnovation. swd
LCC: HF5415.153
Target Audience: 一般
Note (General): Includes bibliographical references and index
Related Material (URI): https://ci.nii.ac.jp/ncid/BB05419854#entity
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB05419854 : BB05419854