Handbook of consumer motivations : the psychology of the world of objects

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Material Type: 図書
Title: Handbook of consumer motivations : the psychology of the world of objects
Author/Editor: Ernest Dichter ; drawings by Robert Glaisek
Author Heading: Dichter, Ernest
https://ci.nii.ac.jp/author/DA01617899
Glaisek, Robert
Publication, Distribution, etc.: McGraw-Hill
Publication Date: [1964]
Publication Date (W3CDTF): 1964
Size: 21 cm
Place of Publication (Country Code): us
Text Language Code: en
Subject Heading: Motivation research (Marketing)
LCC: HF5415.3
Target Audience: 一般
Note (General): Bibliography: p. 479-480
Related Material: McGraw-Hill series in marketing and advertising
https://cir.nii.ac.jp/crid/1130282269888205568
Related Material (URI): https://ci.nii.ac.jp/ncid/BA07206529#entity
https://lccn.loc.gov/63023465
Periodical Title: McGraw-Hill series in marketing and advertising
https://cir.nii.ac.jp/crid/1130282269888205568
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA07206529 : BA07206529
LC Control Number: 63023465
https://lccn.loc.gov/63023465