Western European perspectives on the development of public relations : other voices hbk

Material type: 図書

Author: edited by Tom Watson, Professor of Public Relations, Faculty of Media & Communication, Bournemouth University

Publisher: Palgrave Macmillan

Publication date: 2015

Material Format: Paper

Capacity, size, etc.: 23 cm

NDC: -

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Note (General)：: Includes bibliographical references and indexSummary: "The history of public relations has long been presented in a corporatist Anglo-American framewo...

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Palgrave pivot National perspectives on the development of public relations

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Paper

Material Type: 図書
ISBN: 9781137427496
Title: Western European perspectives on the development of public relations : other voices
Volume: hbk
Author/Editor: edited by Tom Watson, Professor of Public Relations, Faculty of Media & Communication, Bournemouth University
Author Heading: Watson, Tom
https://ci.nii.ac.jp/author/DA16069538
Publication, Distribution, etc.: Palgrave Macmillan
Publication Date: 2015
Publication Date (W3CDTF): 2015
Size: 23 cm
Place of Publication (Country Code): uk
Text Language Code: en
Subject Heading: Public relations -- Europe, Western -- History -- 20th century
LCC: HD59.6.E85
Target Audience: 一般
Note (General): Includes bibliographical references and index
Summary: "The history of public relations has long been presented in a corporatist Anglo-American framework. The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic worldwide view of the history of public relations freed from those influences. The series features six books, five of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean and (Book 5) Western Europe. The sixth book will have essays on new and revised historiographical and theoretical approaches. Written by leading national public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted in a more authentic style. The National Perspectives on the Development of Public Relations: Other Voices series makes a major contribution to the wider knowledge of PR's
Related Material: Palgrave pivot
https://cir.nii.ac.jp/crid/1130000796582945536
National perspectives on the development of public relations
https://cir.nii.ac.jp/crid/1130282270559277952
Related Material (URI): https://ci.nii.ac.jp/ncid/BB27365453#entity
https://lccn.loc.gov/2015452450
Periodical Title: Palgrave pivot
https://cir.nii.ac.jp/crid/1130000796582945536
National perspectives on the development of public relations
https://cir.nii.ac.jp/crid/1130282270559277952
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB27365453 : BB27365453
LC Control Number: 2015452450
https://lccn.loc.gov/2015452450