Marketing for e-business in Australia : pbk

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Note (General)：: Includes indexSummary: Defining the marketing process for normal business, this text extends the basics to incorporate the pressing issues pertaining ...

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Material Type: 図書
ISBN: 1740095529
Title: Marketing for e-business in Australia
Volume: : pbk
Author/Editor: Lynne H. de Weaver
Author Heading: De Weaver, Lynne H.
Publication, Distribution, etc.: Prentice Hall, an imprint of Pearson Education Australia
Publication Date: 2001
Publication Date (W3CDTF): 2001
Size: 21 cm
Place of Publication (Country Code): at
Text Language Code: en
Subject Heading: Business enterprises -- Australia -- Computer network resources
Small business -- Australia -- Computer network resources
Electronic commerce -- Australia
LCC: HD30.37
Target Audience: 一般
Note (General): Includes index
Summary: Defining the marketing process for normal business, this text extends the basics to incorporate the pressing issues pertaining to e-Business. It uses non-technical and practical language to explain e-Business marketing with an Australian focus
Related Material (URI): https://ci.nii.ac.jp/ncid/BA84272517#entity
https://lccn.loc.gov/2002318623
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BA84272517 : BA84272517
LC Control Number: 2002318623
https://lccn.loc.gov/2002318623