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Handbook of business-to-business marketing : cased 2nd ed

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Handbook of business-to-business marketing : cased

2nd ed

Material type
図書
Author
edited by Gary L. Lilien, J. Andrew Petersen, Stefan Wuyts
Publisher
E. Elgar
Publication date
c2022
Material Format
Paper
Capacity, size, etc.
25 cm
NDC
-
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Notes on use

Note (General)：

"In association with the Institute for the Study of Business Markets"Includes bibliographical references and index

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Paper

Material Type
図書
ISBN
9781800376861
Title
Handbook of business-to-business marketing
Volume
: cased
Author/Editor
edited by Gary L. Lilien, J. Andrew Petersen, Stefan Wuyts
Edition
2nd ed
Author Heading
Lilien, Gary L.
https://ci.nii.ac.jp/author/DA01678306Leave the NDL website.
Petersen, J. Andrew
https://ci.nii.ac.jp/author/DA20011768Leave the NDL website.
Wuyts, Stefan
https://ci.nii.ac.jp/author/DA16834314Leave the NDL website.
Institute for the Study of Business Markets
Publication, Distribution, etc.
E. Elgar
Publication Date
c2022
Publication Date (W3CDTF)
2022