広告の理論と戦略第19版

広告の理論と戦略

第19版

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Material Type: 図書
ISBN: 9784794424358
Title: 広告の理論と戦略
Title Transcription: コウコクノリロントセンリャク
Author/Editor: 清水公一著
Edition: 第19版
Author Heading: 清水, 公一シミズ, コウイチ
https://ci.nii.ac.jp/author/DA03604173
Publication, Distribution, etc.: 創成社
Publication Date: 2019.5
Publication Date (W3CDTF): 2019
Size: 21cm
Alternative Title: Advertising theory and strategies
広告理論
Place of Publication (Country Code): ja
Text Language Code: ja
Subject Heading: 広告
広告
NDC 8th ed.: 674
NDC 9th ed.: 674 : Advertising. Propaganda. Public relations
674.1 : Advertising. Propaganda. Public relations
Target Audience: 一般
Note (General): その他のタイトルは奥付の略称による
vpに「第19版出版にあたって」あり
広告の歴史年表: p56-59
Related Material (URI): https://ci.nii.ac.jp/ncid/BB30314075#entity
Data Provider (Database): 国立情報学研究所 : CiNii Research
Original Data Provider (Database): CiNii Books
https://ci.nii.ac.jp/books
NCID: https://ci.nii.ac.jp/ncid/BB30314075 : BB30314075