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マーケティングからみた媒体プラニング (松山大学研究叢書 ; 第15巻)

マーケティングからみた媒体プラニング (松山大学研究叢書 ; 第15巻)
PaperDigital図書
A.M.バーバン [ほか]著, 中山勝己 訳同文館出版1993.3<DH428-E148>
National Diet LibraryOther Libraries in Japan

Advertising media sourcebook 4th ed

Advertising media sourcebook 4th ed
Paper図書
Peter B. Turk, Donald W. Jugenheimer, Arnold M. BarbanNTC Business Booksc1997
Other Libraries in Japan
  • Author HeadingTurk, Peter B. Jugenheimer, Donald W. Barban, Arnold M.

Essentials of media planning : a marketing viewpoint 3rd ed

Essentials of media planning : a marketing viewpoint 3rd ed
Paper図書
Arnold M. Barban, Steven M. Cristol, Frank J. KopecNTC Business Booksc1993
Other Libraries in Japan
  • Author HeadingBarban, Arnold M. Cristol, Steven M. Kopec, Fra...

Advertising media : strategy and tactics

Advertising media : strategy and tactics
Paper図書
Donald W. Jugenheimer, Arnold M. Barban, Peter B. TurkBrown & Benchmarkc1992
Other Libraries in Japan
  • Author HeadingJugenheimer, Donald W. Barban, Arnold M. Turk, Peter B.

Advertising : its role in modern marketing 7th ed

Advertising : its role in modern marketing 7th ed
Paper図書
S. Watson Dunn ... [et al.]Dryden Pressc1990
Other Libraries in Japan
  • Author HeadingDunn, S. Watson (Samuel Watson) Barban, Arnold M. Krugman, Dean M. Reid, Leonar...

Advertising: its role in modern marketing [by] S. Watson Dunn [and] Arnold M. Barban. 3d ed.

Advertising: its role in modern marketing [by] S. Watson Dunn [and] Arnold M. Barban. 3d ed.
Paper図書
Dryden Press[1974]<DH428-34>
National Diet Library

Essentials of media planning : a marketing viewpoint pbk. 2nd ed

Essentials of media planning : a marketing viewpoint pbk. 2nd ed
Paper図書
Arnold M. Barban, Steven M. Cristol, Frank J. KopecNTC Business Booksc1987
Other Libraries in Japan
  • Author HeadingBarban, Arnold M. Cristol, Steven M. Kopec, Fra...

Advertising : its role in modern marketing 6th ed

Advertising : its role in modern marketing 6th ed
Paper図書
S. Watson Dunn, Arnold M. BarbanDryden Pressc1986
Other Libraries in Japan
  • Author HeadingDunn, S. Watson (Samuel Watson) Barban, Arnold M.

Advertising : its role in modern marketing 5th ed

Advertising : its role in modern marketing 5th ed
Paper図書
S. Watson Dunn, Arnold M. BarbanDryden Pressc1982
Other Libraries in Japan
  • Author HeadingDunn, S. Watson (Samuel Watson) Barban, Arnold M.

Advertising : its role in modern marketing 5th ed.

Advertising : its role in modern marketing 5th ed.
Paper図書
S. Watson Dunn, Arnold M. BarbanCBS College Pub.Dryden Press , c1982
Other Libraries in Japan
  • Author HeadingDunn, S. Watson (Samuel Watson) Barban, Arnold M.

Advertising : its role in modern marketing 4th ed

Advertising : its role in modern marketing 4th ed
Paper図書
S. Watson Dunn, Arnold M. BarbanDryden Pressc1978
Other Libraries in Japan
  • Author HeadingDunn, S. Watson (Samuel Watson) Barban, Arnold M.

Essentials of media planning : a marketing viewpoint

Essentials of media planning : a marketing viewpoint
Paper図書
Arnold M. Barban, Stephen M. Cristol, Frank J. KopekCrain Booksc1976
Other Libraries in Japan
  • Author HeadingBarban, Arnold M. Cristol, Steven M. Kopec, Fra...

Advertising media sourcebook and workbook

Advertising media sourcebook and workbook
Paper図書
Arnold M. Barban, Donald W. Jugenheimer, Lee F. YoungGrid[1975]
Other Libraries in Japan
  • Author HeadingBarban, Arnold M. Jugenheimer, Donald W Young, ...

Advertising: its role in modern marketing 3d ed

Advertising: its role in modern marketing 3d ed
Paper図書
[by] S. Watson Dunn [and] Arnold M. BarbanDryden Press[1974]
Other Libraries in Japan
  • Author HeadingDunn, S. Watson (Samuel Watson) Barban, Arnold M.

Readings in advertising and promotion strategy

Readings in advertising and promotion strategy
Paper図書
[compiled by] Arnold M. Barban [and] C.H. SandageR.D. Irwin1968
Other Libraries in Japan
  • Author HeadingBarban, Arnold M. Sandage, C. H. (Charles Harol...

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