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Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions / Jennifer Lynn Aaker, Verónica Benet-Martínez, and Jordi Garolera. (Report ; no. 01-113)

Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions / Jennifer Lynn Aaker, Verónica Benet-Martínez, and Jordi Garolera. (Report ; no. 01-113)
Paper図書
Marketing Science Institute2001.<DH413-B20>
National Diet Library
  • Author HeadingAaker, Jennifer Lynn Benet-Martínez, Verónica. Garolera, Jordi.

The Oxford handbook of multicultural identity

The Oxford handbook of multicultural identity
Paper図書
edited by Verónica Benet-Martínez and Ying-yi HongOxford University Pressc2014
Other Libraries in Japan
  • Author HeadingBenet-Martínez, Verónica Hong, Ying-yi

Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions

Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions
Paper図書
Jennifer Lynn Aaker, Verónica Benet-Martínez, and Jordi GaroleraMarketing Science Institutec2001
Other Libraries in Japan
  • Author HeadingAaker, Jennifer Lynn Benet-Martínez, Verónica Garolera, Jordi

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