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Consumer behaviour : [pbk.] 2nd Asia-Pacific ed

Consumer behaviour : [pbk.] 2nd Asia-Pacific ed
Paper図書
[Wayne D. Hoyer ... at al.]Cengage Learning Australia2021
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J. Pieters,...

Consumer behavior 7th ed

Consumer behavior 7th ed
Paper図書
Wayne D. Hoyer, Deborah J. MacInnis, Rik PietersCengage Learningc2018.
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J. Pieters,...

The fourth P : advertising and personal selling

The fourth P : advertising and personal selling
Paper図書
volume editor, Wayne D. Hoyer ; contributors, Michael R. Solomon, David Glen MickSage2015
Other Libraries in Japan
  • Author HeadingJacoby, Jacob Hoyer, Wayne D. Solomon, Michael R. Mick, Dav...

Consumer behavior : pbk 6th ed., International ed.

Consumer behavior : pbk 6th ed., International ed.
Paper図書
Wayne D. Hoyer, Deborah J. MacInnis, Rik PietersSouth-Western/Cengage Learningc2013
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J. Pieters,...

Consumer behavior 5th ed

Consumer behavior 5th ed
Paper図書
Wayne D. Hoyer, Deborah J. MacInnisSouth-Western Cengage Learningc2010
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J.

Consumer behavior : pbk 5th ed., international ed

Consumer behavior : pbk 5th ed., international ed
Paper図書
Wayne D. Hoyer, Deborah J. MacInnisSouth-Western/Cengage Learningc2010
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J.

Consumer behavior 3rd ed

Consumer behavior 3rd ed
Paper図書
Wayne D. Hoyer, Deborah J. MacInnisHoughton Mifflinc2004
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J.

Consumer behavior : student book 2nd ed.

Consumer behavior : student book 2nd ed.
Paper図書
Wayne D. Hoyer, Deborah J. MacInnisHoughton Mifflinc2001
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J.

Consumer behavior : student book

Consumer behavior : student book
Paper図書
Wayne D. Hoyer, Deborah J. MacInnisHoughton Mifflinc1997
Other Libraries in Japan
  • Author HeadingHoyer, Wayne D. MacInnis, Deborah J.

Consumers' perceptions of the assortment offered in a grocery category : the impact of item reduction

Consumers' perceptions of the assortment offered in a grocery category : the impact of item reduction
Paper図書
Susan M. Broniarczyk, Wayne D. Hoyer, Leigh McAlisterMarketing Science Institutec1997
Other Libraries in Japan
  • Author HeadingBroniarczyk, Susan M. Hoyer, Wayne D. McAlister, Leigh

The comprehension and miscomprehension of print communications : an investigation of mass media magazines :pbk

The comprehension and miscomprehension of print communications : an investigation of mass media magazines :pbk
Paper図書
by Jacob Jacoby and Wayne D. Hoyer ; sponsored by the Advertising Educational FoundationThe Foundationc1987
Other Libraries in Japan
  • Author HeadingJacoby, Jacob Hoyer, Wayne D. Advertising Educational Found...

The Role of affect in consumer behavior : emerging theories and applications

The Role of affect in consumer behavior : emerging theories and applications
Paper図書
edited by Robert A. Peterson, Wayne D. Hoyer, William R. WilsonLexington Booksc1986
Other Libraries in Japan
  • Author HeadingPeterson, Robert A. Hoyer, Wayne D. Wilson, William R. (William R...

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