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Innovation equity : assessing and managing the monetary value of new products and services

Innovation equity : assessing and managing the monetary value of new products and services
Paper図書
Elie Ofek, Eitan Muller, and Barak Libai.The University of Chicago Press2016.<DA83-B82>
National Diet LibraryOther Libraries in Japan
  • Author HeadingOfek, Elie. Muller, Eitan. Libai, Barak.

Product and new product management

Product and new product management
Paper図書
volume editor, Vijay Mahajan ; contributors, Eitan Muller, Arvind Rangaswamy, Glen L. UrbanSage2014
Other Libraries in Japan

New-product diffusion models [3rd printing]

New-product diffusion models [3rd printing]
Paper図書
edited by Vijay Mahajan, Eitan Muller, Yoram WindSpringer[2008], c2000
Other Libraries in Japan

New-product diffusion models : alk. paper

New-product diffusion models : alk. paper
Paper図書
edited by Vijay Mahajan, Eitan Muller, Yoram WindKluwer Academicc2000
Other Libraries in Japan

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