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Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions / Jennifer Lynn Aaker, Verónica Benet-Martínez, and Jordi Garolera. (Report ; no. 01-113)

Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions / Jennifer Lynn Aaker, Verónica Benet-Martínez, and Jordi Garolera. (Report ; no. 01-113)
紙図書
Marketing Science Institute2001.<DH413-B20>
国立国会図書館
  • 著者標目Aaker, Jennifer Lynn Benet-Martínez, Verónica. Garolera, Jordi.

Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions

Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions
紙図書
Jennifer Lynn Aaker, Verónica Benet-Martínez, and Jordi GaroleraMarketing Science Institutec2001
全国の図書館
  • 著者標目Aaker, Jennifer Lynn Benet-Martínez, Verónica Garolera, Jordi

検索結果は以上です。

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