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Zaltman metaphor elicitation technique

Zaltman metaphor elicitation technique
紙図書
volume editor, Robin A. Coulter ; contributors, Alladi Venkatesh, Elizabeth C. Hirschman, Jerry OlsonSage2018
全国の図書館
  • 著者標目...man, Elizabeth Olson, Jerry C. (Jerry Corrie) Sheth, Jagdish N.

Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson. 9th ed.

Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson. 9th ed.
紙図書
McGraw-Hill Irwinc2010.<DH413-B33>
国立国会図書館
  • 著者標目Peter, J. Paul. Olson, Jerry C. (Jerry Corrie) , 1944-

Helping define the field and expand its horizons

Helping define the field and expand its horizons
紙図書
volume editor, Jerry C. Olson ; contributors, Gerald Zaltman, Rick Jacobs, Glenn L. ChristensenSage2015
全国の図書館
  • 著者標目Jacoby, Jacob Olson, Jerry C. (Jerry Corrie) Zaltman, Gerald Jacobs, Rick ...

Consumer behavior & marketing strategy 9th ed

Consumer behavior & marketing strategy 9th ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill Irwinc2010
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior & marketing strategy : pbk 9th ed., international ed

Consumer behavior & marketing strategy : pbk 9th ed., international ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill2010
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 8th ed

Consumer behavior and marketing strategy 8th ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill/Irwinc2008
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 8th ed., international ed

Consumer behavior and marketing strategy 8th ed., international ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill2008
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 7th ed

Consumer behavior and marketing strategy 7th ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hillc2005
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy : pbk 7th ed., International ed

Consumer behavior and marketing strategy : pbk 7th ed., International ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hillc2005
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 6th ed., Intrenational ed

Consumer behavior and marketing strategy 6th ed., Intrenational ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill2003
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 6th ed

Consumer behavior and marketing strategy 6th ed
紙図書
J. Paul Peter, Jerry C. OlsonIrwin/McGraw-Hillc2002
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 6th ed., international ed

Consumer behavior and marketing strategy 6th ed., international ed
紙図書
J. Paul Peter, Jerry C. OlsonMcGraw-Hill/Irwinc2002
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Understanding consumer decision making : the means-end approach to marketing and advertising strategy : cloth : pbk

Understanding consumer decision making : the means-end approach to marketing and advertising strategy : cloth : pbk
紙図書
edited by Thomas J. Reynolds, Jerry C. OlsonLawrence Erlbaum2001
全国の図書館
  • 著者標目Reynolds, Thomas J. (Thomas John) Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 5th ed., international ed

Consumer behavior and marketing strategy 5th ed., international ed
紙図書
J. Paul Peter, Jerry C. OlsonIrwin/McGraw-Hill1999
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 5th ed

Consumer behavior and marketing strategy 5th ed
紙図書
J. Paul Peter, Jerry C. OlsonIrwin/McGraw-Hillc1999
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 4th ed

Consumer behavior and marketing strategy 4th ed
紙図書
J. Paul Peter, Jerry C. OlsonIrwinc1996
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Understanding consumer behavior

Understanding consumer behavior
紙図書
J. Paul Peter, Jerry C. OlsonIrwin1994
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 3rd ed

Consumer behavior and marketing strategy 3rd ed
紙図書
J. Paul Peter, Jerry C. OlsonIrwinc1993
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

Consumer behavior and marketing strategy 2nd ed

Consumer behavior and marketing strategy 2nd ed
紙図書
J. Paul Peter, Jerry C. OlsonIrwinc1990
全国の図書館
  • 著者標目Peter, J. Paul Olson, Jerry C. (Jerry Corrie)

The effects of felt involvement on consumers' attention and comprehension processes

The effects of felt involvement on consumers' attention and comprehension processes
紙図書
by Richard L. Celsi and Jerry OlsonMarketing Science Institute1989
全国の図書館
  • 著者標目Celsi, Richard L. Olson, Jerry C. (Jerry Corrie) Marketing Science Institute
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