Political marketing : a comparative perspective / edited by Darren G. Lilleker and Jennifer Lees-Marshment.

• 資料種別: 図書
• ISBN: 0719068703; 9780719068706; 0719068711 (pbk.); 9780719068713 (pbk.)
• タイトル: Political marketing : a comparative perspective / edited by Darren G. Lilleker and Jennifer Lees-Marshment.
• 著者標目: Lilleker, Darren G ( 01226870 )典拠; Lees-Marshment, Jennifer.
• 出版事項: Manchester : Manchester University Press; New York : Manchester University Press
• 出版年月日等: c2005.
• 出版年（W3CDTF）: 2005
• 数量: xvii, 230 p. : ill. ; 24 cm.
• 出版地（国名コード）: GB
• 本文の言語コード: eng
• 件名標目: Campaign management -- Congresses.; Political campaigns -- Congresses.; Marketing -- Congresses.; Politieke communicatie.; Verkiezingscampagnes.; Campagnes électorales -- Gestion -- Congrès.; Marketing politique -- Congrès.; Marketing -- Congrès.; Political marketing.
• LCC: JF2112.C3
• DDC: 324.7
• NDLC: A251
• 一般注記: Based on a conference held at the University of Aberdeen in 2002.; Related URL: Table of contents only http: //www.loc.gov/catdir/enhancements/fy0627/2005282341-t.html.; Related URL: Contributor biographical information http: //www.loc.gov/catdir/enhancements/fy0809/2005282341-b.html.; Related URL: Publisher description http: //www.loc.gov/catdir/enhancements/fy0809/2005282341-d.html.
• 書誌注記: Includes bibliographical references and index.
• 所蔵機関: 国立国会図書館
• 請求記号: A251-B55
• 連携機関・データベース: 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• 書誌ID（NDLBibID）: 000009208276; http://id.ndl.go.jp/bib/000009208276
• LC control number: 2005282341; https://lccn.loc.gov/2005282341
• OCLC番号: 57485813; https://www.worldcat.org/oclc/57485813
• 目録規則: 英米目録規則
• 整理区分コード: 211

• 内容細目: Introduction : rethinking political party behaviour / Darren G. Lilleker and Jennifer Lees-MarshmentPolitical marketing in the UK : a positive start b...