Testimonial advertising in the American marketplace : emulation, identity, community / edited by Marlis Schweitzer and Marina Moskowitz.

• 資料種別: 図書
• ISBN: 0230615600; 9780230615601
• タイトル: Testimonial advertising in the American marketplace : emulation, identity, community / edited by Marlis Schweitzer and Marina Moskowitz.
• 版: 1st ed.
• 著者標目: Schweitzer, Marlis.; Moskowitz, Marina, 1968-
• 出版事項: New York : Palgrave Macmillan
• 出版年月日等: 2009.
• 出版年（W3CDTF）: 2009
• 数量: viii, 240 p. : ill. ; 22 cm.
• 出版地（国名コード）: US
• 本文の言語コード: eng
• 件名標目: Advertising -- United States -- History.; Advertising -- United States -- Psychological aspects.
• LCC: HF5823
• DDC: 659.1
• NDLC: DH428
• 一般注記: Related URL: Contributor biographical information http: //www.loc.gov/catdir/enhancements/fy0913/2009021748-b.html.; Related URL: Publisher description http: //www.loc.gov/catdir/enhancements/fy0913/2009021748-d.html.; Related URL: Table of contents only http: //www.loc.gov/catdir/enhancements/fy0913/2009021748-t.html.
• 書誌注記: Includes bibliographical references and index.
• 所蔵機関: 国立国会図書館
• 請求記号: DH428-B53
• 連携機関・データベース: 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• 書誌ID（NDLBibID）: 000010718071; http://id.ndl.go.jp/bib/000010718071
• LC control number: 2009021748; https://lccn.loc.gov/2009021748
• OCLC番号: 369141623; https://www.worldcat.org/oclc/369141623
• 目録規則: 英米目録規則
• 整理区分コード: 211

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