Political marketing and management in the 2020 New Zealand general election

• 資料種別: 図書
• ISBN: 9783030773328 (hbk.); 3030773329 (hbk.); 9783030773335 (PDF ebook)
• タイトル: Political marketing and management in the 2020 New Zealand general election
• 著者・編者: Edward Elder, Jennifer Lees-Marshment, editors
• シリーズタイトル: Palgrave studies in political marketing and management
• タイトル標目: Palgrave studies in political marketing and management
• 著者標目: Elder, Edward; Lees-Marshment, Jennifer
• 出版事項: Cham, Switzerland : Palgrave Macmillan (出版)
• 出版年月日等: [2021]
• 出版年（W3CDTF）: 2021
• 数量: xiv, 186 pages
• 形態の詳細: illustrations (black and white)
• 大きさ: 22 cm
• 出版地（国名コード）: CH
• 本文の言語コード: eng
• 表現種別: text
• 機器種別: unmediated
• キャリア種別: volume
• 件名標目: Political campaigns--New Zealand; Elections--New Zealand; Public relations and politics--New Zealand; Campaign management--New Zealand; Communication in politics--New Zealand; Government publicity--New Zealand; Élections--Nouvelle-Zélande; Relations publiques et politique--Nouvelle-Zélande; Campagnes électorales--Gestion--Nouvelle-Zélande; Communication politique--Nouvelle-Zélande; Information d'État--Nouvelle-Zélande; Campaign management.; Communication in politics.; Elections.; Government publicity.; Political campaigns.; Public relations and politics.; New Zealand.
• LCC: JQ5892
• DDC: 324.9930412
• NDLC: AN3-251; A251
• 対象利用者: 一般
• 書誌注記: Includes bibliographical references and index
• 所蔵機関: 国立国会図書館
• 請求記号: AN3-251-D1
• 連携機関・データベース: 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• 書誌ID（NDLBibID）: 031664429; http://id.ndl.go.jp/bib/031664429
• OCLC番号: 1263817279; https://www.worldcat.org/oclc/1263817279
• 目録規則: RDA
• 整理区分コード: 211

• 内容細目: Chapter 1. Introduction: Political Marketing & Management in New Zealand, 2017-2020Chapter 2. Vote Compass 2020 Part 1: Public Views on Policy and Lea...
• 要約等: This book is the second volume in the Palgrave Studies in Political Marketing and Management series to focus on political marketing and management in ...