Social brand management in a post Covid-19 era

• 資料種別: 図書
• ISBN: 9781032465722; 1032465727; 9781032465739 (paperback); 9781000953695 electronic book; 1000953696 electronic book; 9781000953725 electronic book; 1000953726 electronic book; 9781003382331 electronic book; 1003382339 electronic book
• タイトル: Social brand management in a post Covid-19 era
• 著者・編者: Patrícia Dias and Alexandre Duarte
• シリーズタイトル: Routledge focus on business and management
• タイトル標目: Routledge focus on business and management
• 著者標目: Dias, Patrícia; Duarte, Alexandre
• 出版事項: Abingdon, Oxon : Routledge (出版); New York, NY : Routledge (出版)
• 出版年月日等: 2023
• 出版年（W3CDTF）: 2023
• 数量: 67 pages
• 大きさ: 23 cm
• 出版地（国名コード）: GB
• 本文の言語コード: eng
• 表現種別: text
• 機器種別: unmediated
• キャリア種別: volume
• 件名標目: Product management; Branding (Marketing); COVID-19 Pandemic, 2020---Influence; BUSINESS & ECONOMICS / General; BUSINESS & ECONOMICS / Consumer Behavior; BUSINESS & ECONOMICS / Marketing / General; Product management.
• LCC: TS155
• DDC: 658.8/27
• NDLC: DH411
• 対象利用者: 一般
• 所蔵機関: 国立国会図書館
• 請求記号: DH411-D36
• 関連情報（DOI）: 10.4324/9781003382331
• 連携機関・データベース: 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• 書誌ID（NDLBibID）: 032871498; http://id.ndl.go.jp/bib/032871498
• 目録規則: RDA
• 整理区分コード: 211

• 要約等: As activity significantly reduced during mandatory lockdown periods aiming to contain the spread of Covid-19, the relationship between organizations a...