マーケティング講座 第5巻 (販売政策)
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国立国会図書館デジタルコレクション
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Table of Contents
目次
1 現代の販売政策 清水晶
2 プル戦略とプッシュ戦略 三上富三郎
3 販売部門のあり方 五老信吉
4 販売計画の基礎理論 河野豊弘
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Bibliographic Record
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- Material Type
- 図書
- Title
- Title Transcription
- マーケティング コウザ
- Volume
- 第5巻 (販売政策)
- Author/Editor
- 深見義一 等編
- Author Heading
- 深見, 義一, 1899-1972 フカミ, ギイチ, 1899-1972 ( 00013580 )Authorities
- Publication, Distribution, etc.
- Publication Date
- 1967
- Publication Date (W3CDTF)
- 1967
- Extent
- 345p