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国立国会図書館デジタルコレクション
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Table of Contents
第1部 最近におけるわが国有力広告主広告部門の動き
p3
第2部 日本の広告キヤンペーン18事例
広告戦略,広告表現から効果の測定まで
p37
第1章 サッポロ・ジャイアンツ・キャンペーン
イメージ創成戦略とその展開
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Bibliographic Record
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- Material Type
- 図書
- Title
- Title Transcription
- ニホン ノ コウコク キャンペーン
- Volume
- 上
- Author/Editor
- 小林太三郎, AD懇談会 編
- Series Title
- Author Heading
- 小林, 太三郎, 1923- コバヤシ, タサブロウ, 1923- ( 00033496 )AuthoritiesAD懇談会 AD コンダンカイ ( 00771966 )Authorities
- Publication, Distribution, etc.
- Publication Date
- 1965
- Publication Date (W3CDTF)
- 1965