市場細分化と広告戦略 : 広告におけるセグメンテーションの問題点と12の事例 (宣伝会議ユニークブックス)

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市場細分化と広告戦略 : 広告におけるセグメンテーションの問題点と12の事例(宣伝会議ユニークブックス)

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Material Type: 図書
Title: 市場細分化と広告戦略 : 広告におけるセグメンテーションの問題点と12の事例
Title Transcription: シジョウサイブンカトコウコクセンリャク : コウコクニオケルセグメンテーションノモンダイテント 12 ノジレイ
Author/Editor: 小林太三郎編
Series Title: 宣伝会議ユニークブックス
Author Heading: 小林, 太三郎, 1923- コバヤシ, タサブロウ, 1923- ( 00033496 )Authorities
Publication, Distribution, etc.: 東京 : 久保田宣伝研究所
Publication Date: 1966
Publication Date (W3CDTF): 1966
Extent: 380p (地図共)
Size: 22cm
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: 広告コウコク ( 00566302 )Authorities
マーケティングマーケティング ( 00567413 )Authorities
NDC: 674.9
Target Audience: 一般
Price: 1300円 (税込)
Holding library: 国立国会図書館
Call No.: 674.9-Ko459s2
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000001082824
http://id.ndl.go.jp/bib/000001082824
National Bibliography No. (JPNO): 66007559
Cataloging Rule: Nippon Cataloging Rules 1942, 1952, 1965 Edition
Bibliographic Record Category (NDL): 111