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図書

広告概論12章 : 理論と実際 増補版

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広告概論12章 : 理論と実際増補版

Call No. (NDL)
674.9-Ko459k4
Bibliographic ID of National Diet Library
000001083582
Persistent ID (NDL)
info:ndljp/pid/2510655
Material type
図書
Author
小林太三郎 編
Publisher
誠文堂新光社
Publication date
1966
Material Format
Paper・Digital
Capacity, size, etc.
196p ; 26cm
NDC
674.9
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Table of Contents

Provided by:国立国会図書館デジタルコレクションLink to Help Page
  • 目次

  • 第1章 広告の定義

  • 理論編

    p1

  • 第2章 広告とマーケティングの関係――広告の真価を期待するために――

  • 理論編

    p8

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Paper Digital

Material Type
図書
Title Transcription
コウコク ガイロン 12ショウ : リロン ト ジッサイ
Author/Editor
小林太三郎 編
Edition
増補版
Author Heading
小林, 太三郎, 1923- コバヤシ, タサブロウ, 1923- ( 00033496 )Authorities
Publication, Distribution, etc.
Publication Date
1966
Publication Date (W3CDTF)
1966
Extent
196p