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イメージ開発 : 経営新時代のPR戦略(YTV Reportシリーズ ; 4)

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Material Type: 図書
Title: イメージ開発 : 経営新時代のPR戦略
Title Transcription: イメージカイハツ
Author/Editor: リー H.ブリストル編著
川上宏訳
Series Title: YTV Reportシリーズ ; 4
Author Heading: Bristol, Lee Hasting, 1923- ( 00434402 )Authorities
川上, 宏, 1934- カワカミ, ヒロシ, 1934- ( 00029056 )Authorities
Publication, Distribution, etc.: 大阪 : 読売テレビ放送
Publication Date: 1971
Publication Date (W3CDTF): 1971
Extent: 306p
Size: 21cm
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: PR ( 00569178 )Authorities
NDC: 674.9
NDLC: DH428
Target Audience: 一般
Note (General): 解説 (p.284-305) : PRの本質と機能 (川上宏)
Price: 1500円
Holding library: 国立国会図書館
Call No.: DH428-53
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000001163340
http://id.ndl.go.jp/bib/000001163340
National Bibliography No. (JPNO): 70016964
Cataloging Rule: Nippon Cataloging Rules 1942, 1952, 1965 Edition
Bibliographic Record Category (NDL): 111