図書

マーケティング理論の現状と課題

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マーケティング理論の現状と課題

Call No. (NDL)
DH411-89
Bibliographic ID of National Diet Library
000001163400
Persistent ID (NDL)
info:ndljp/pid/11984427
Material type
図書
Author
京都ワークショップ 著
Publisher
白桃書房
Publication date
1973
Material Format
Paper・Digital
Capacity, size, etc.
237p ; 22cm
NDC
675
View All

Detailed bibliographic record

Contents：

マーケティング・サイエンスと分析枠組(清水猛) マーケティング論における主体と環境(阿部真也) 流通システム論の課題(田村正紀) 広告と市場構造(木村立夫) マーケティングと経済発展-比較マーケティング論の現状と課題(萩野典宏) 消費者行動分析枠の一考察(羽路駒次) 小売競争行動の分析(小西滋人) ...

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Northern Japan

  • 宮城県図書館

    Paper
    Call No.：
    675/1973.2
    Book Registration Number：
    1007440512
    宮城県図書館

Kanto

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Bibliographic Record

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Paper Digital

Material Type
図書
Title
マーケティング理論の現状と課題
Title Transcription
マーケティング リロン ノ ゲンジョウ ト カダイ
Author/Editor
京都ワークショップ 著
Publication, Distribution, etc.
東京 : 白桃書房
Publication Date
1973
Publication Date (W3CDTF)
1973
Extent
237p
Size
22cm
Place of Publication (Country Code)
JP