マーケティング計画 : 立案手法入門

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Material Type: 図書
ISBN: 4-8309-4051-4
Title: マーケティング計画 : 立案手法入門
Title Transcription: マーケティングケイカク
Author/Editor: D.R.レーマン, R.S.ウィナー [著]
井上崇通 [ほか]訳
Author Heading: Lehmann, Donald R ( 00470300 )Authorities
Winer, Russell S ( 00477361 )Authorities
井上, 崇通, 1950- イノウエ, タカミチ, 1950- ( 00212187 )Authorities
Publication, Distribution, etc.: 東京 : 文真堂
Publication Date: 1991.5
Publication Date (W3CDTF): 1991
Extent: 187p
Size: 22cm
Additional Title: Analysis for marketing planning
Place of Publication (Country Code): JP
Text Language Code: jpn
Original Text Lang. Code: eng
Subject Heading: マーケティングマーケティング ( 00567413 )Authorities
NDC 8th ed.: 675
NDLC: DH411
Target Audience: 一般
Note (General): 監訳: 松江宏, 辻本興慰
原タイトル: Analysis for marketing planning
Note (Bibliography): 各章末: 参考文献
Price: 2600円 (税込)
Holding library: 国立国会図書館
Call No.: DH411-E251
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000002133963
http://id.ndl.go.jp/bib/000002133963
National Bibliography No. (JPNO): 91068598
Cataloging Rule: Nippon Cataloging Rules, Preliminary New Edition
Bibliographic Record Category (NDL): 111