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New challenges for management research / edited by A.H.G. Rinnooy Kan. (Advanced series in management ; v. 9)

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New challenges for management research / edited by A.H.G. Rinnooy Kan.

(Advanced series in management ; v. 9)

Call No. (NDL)
DH211-A7
Bibliographic ID of National Diet Library
000003125217
Material type
図書
Author
Rinnooy Kan, A. H. G., 1949-
Publisher
North-Holland
Publication date
1985.
Material Format
Paper
Capacity, size, etc.
ix, 192 p. ; 23 cm.
NDC
-
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Includes bibliographies.

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Table of Contents

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  • TABLE OF CONTENTS

  • Preface/ V

  • Accounting Research and Practice/ 1

    H. Schreuder

  • Control of Advertising Expenditures Based on Aggregate Models of Carryover Effects/ 31

    A. Bultez||P. Naert

  • Finance Research—The Next 10 Years/ 45

    R.C. Stapleton||M.G. Subralunanyam

Bibliographic Record

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Paper

Material Type
図書
ISBN
0444877096 (U.S.)
Publication Date
1985.
Publication Date (W3CDTF)
1985
Extent
ix, 192 p. ; 23 cm.
Place of Publication (Country Code)
NL