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図書

流通科学と市場の対話 : 白石善章教授退任記念論文集

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流通科学と市場の対話 : 白石善章教授退任記念論文集

Call No. (NDL)
DH417-H103
Bibliographic ID of National Diet Library
000007648868
Material type
図書
Author
白石, 善章, 1934-
Publisher
中内学園流通科学大学
Publication date
2004.3
Material Format
Paper
Capacity, size, etc.
296p ; 21cm
NDC
675.4
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Notes on use

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Detailed bibliographic record

Contents:

Entrance strategy of foreign-affiliated companies into Japanese market / Yoshinobu Sato 著寡占企業のチャンネル政策の調整とチャンネル・ポートフォリオ戦略 / 崔相鐡 著海外旅行製品選択における知覚リスク構造分析 ...

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Table of Contents

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  • 目次

  • 巻頭言

    浜村章

  • Entrance Strategy of Foreign-Affiliated Companies into Japanese Market : Case Studies/ 1

    Yoshinobu Sato

  • 寡占企業のチャネル政策の調整とチャネル・ポートフォリオ戦略 -小売専売店御三家の試行錯誤を中心に-/ 29

    崔相鉄

  • 海外旅行製品選択における知覚リスク構造分析/ 63

    山下貴子

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Bibliographic Record

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Paper

Material Type
図書
Title Transcription
リュウツウ カガク ト シジョウ ノ タイワ : シライシ ヨシアキ キョウジュ タイニン キネン ロンブンシュウ
Author Heading
白石, 善章, 1934- シライシ, ヨシアキ, 1934- ( 00113789 )Authorities
Publication, Distribution, etc.
Publication Date
2004.3
Publication Date (W3CDTF)
2004
Extent
296p
Size
21cm
Place of Publication (Country Code)
JP