Targeting the healthy consumer : fast growth markets and future trends / by David Kemsley.

• Material Type: 図書
• Title: Targeting the healthy consumer : fast growth markets and future trends / by David Kemsley.
• Author Heading: Kemsley, David.; Business Insights (Firm) .
• Publication, Distribution, etc.: [London, UK] : Business Insights Ltd.
• Publication Date: c2006.
• Publication Date (W3CDTF): 2006
• Extent: 203 p. : ill. ; 31 cm.
• Place of Publication (Country Code): GB
• Text Language Code: eng
• Subject Heading: Market surveys.; Natural foods.; Reducing diets.; Diabetes.; Functional foods.; Convenience foods.; Brand choice.; Consumers preferences.
• NDLC: DL698
• Note (General): Includes index.
• Holding library: 国立国会図書館
• Call No.: DL698-B3
• Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書; https://ndlsearch.ndl.go.jp
• Bibliographic ID (NDL): 000009256467; http://id.ndl.go.jp/bib/000009256467
• OCLC No.: 74339254; https://www.worldcat.org/oclc/74339254
• Cataloging Rule: Anglo-American Cataloging Rules
• Bibliographic Record Category (NDL): 211

• Contents: Consumer attitudes towards healthBenchmarking consumer health by countryProactivity...

Table of Contents

Table of Contents

Targeting the Healthy Consumer

Executive Summary/ 10

Consumer attitudes towards health/ 10

Prevalence of major diseases/ 11