資生堂ブランド

(文春文庫)

Detailed bibliographic record

Summary, etc.：: 「ツバキ」「マキアージュ」などのメガブランド戦略で成功を収めた資生堂。その要因を、ブランド分析の第一人者が徹底取材で探る(Provided by: 出版情報登録センター（JPRO）)

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Material Type: 図書
ISBN: 978-4-16-777376-2
Title: 資生堂ブランド
Title Transcription: シセイドウブランド
Author/Editor: 川島蓉子著
Series Title: 文春文庫
Author Heading: 川島, 蓉子, 1961- カワシマ, ヨウコ, 1961- ( 00883993 )Authorities
Publication, Distribution, etc.: 東京 : 文藝春秋
Publication Date: 2010.7
Publication Date (W3CDTF): 2010
Extent: 252p
Size: 16cm
Place of Publication (Country Code): JP
Text Language Code: jpn
Subject Heading: 資生堂シセイドウ ( 00258974 )Authorities
ブランディングブランディング ( 00998580 )Authorities
NDC 9th ed.: 576.7 : Oils and fats
NDLC: DL535
Target Audience: 一般
Price: 695円
Holding library: 国立国会図書館
Call No.: DL535-J36
Data Provider (Database): 国立国会図書館 : 国立国会図書館蔵書
https://ndlsearch.ndl.go.jp
Bibliographic ID (NDL): 000010913405
http://id.ndl.go.jp/bib/000010913405
National Bibliography No. (JPNO): 21786513
Cataloging Rule: Nippon Cataloguing Rules 1987 Revised Edition
Bibliographic Record Category (NDL): 111