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Table of Contents
第1章 「顧客優先とサービス」がうまくいく
第2章 「販売と利益」が最大化する
第3章 「成長と製品」がリンクする
第4章 「情報と未来」が的確に見えてくる
第5章 「マネジメントとコスト」の問題解決
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Bibliographic Record
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- Material Type
- 図書
- ISBN
- 978-4-7973-6600-6
- Title Transcription
- イップンカン コトラー
- Author/Editor
- 西村克己 著
- Author Heading
- 西村, 克己, 1956- ニシムラ, カツミ, 1956- ( 00759935 )Authorities
- Publication, Distribution, etc.
- Publication Date
- 2012.9
- Publication Date (W3CDTF)
- 2012
- Extent
- 182p