図書

競争戦略論の発展と競争優位の持続可能性

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競争戦略論の発展と競争優位の持続可能性

Call No. (NDL)
DH215-M370
Bibliographic ID of National Diet Library
032326372
Material type
図書
Author
與那原建 著
Publisher
文眞堂
Publication date
2022.8
Material Format
Paper
Capacity, size, etc.
155p ; 19cm
NDC
336.1
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Detailed bibliographic record

Summary, etc.:

競争戦略論についてその勃興期から2020年代に至るまでの理論的展開を整理し、最新の研究成果をもとに競争優位を持続させるのは一時的な競争優位を連鎖して獲得している企業とし、企業の長期的な戦略経路図を提示した書。(Provided by: 出版情報登録センター(JPRO))

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Table of Contents

  • 第1章 競争戦略論のアプローチ

  • 第2章 ポジショニングベースの競争戦略論

  • 第3章 資源・能力ベースの競争戦略論

  • 第4章 能力ベース論に対する批判的研究

  • 第5章 競争戦略論の新展開―ダイナミック能力論と両利き戦略論―

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Paper

Material Type
図書
ISBN
978-4-8309-5184-8
Title Transcription
キョウソウ センリャクロン ノ ハッテン ト キョウソウ ユウイ ノ ジゾク カノウセイ
Author/Editor
與那原建 著
Author Heading
著者 : 與那原, 建 ヨナハラ, タツル ( 031369414 )Authorities
Publication, Distribution, etc.
Publication Date
2022.8
Publication Date (W3CDTF)
2022
Extent
155p