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図書

ビジネスを思い通りに操るズルい行動経済学

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ビジネスを思い通りに操るズルい行動経済学

Call No. (NDL)
DA1-M205
Bibliographic ID of National Diet Library
032468213
Material type
図書
Author
平野敦士カール 監修
Publisher
宝島社
Publication date
2022.11
Material Format
Paper
Capacity, size, etc.
175p ; 21cm
NDC
331
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Detailed bibliographic record

Summary, etc.：

原価を圧縮する努力をしているのにお客さんの入店が増えない、客単価が上がらない、契約がなかなか取れない……そんなビジネスの場面でよくあるさまざまな困った状況に対し、行動経済学の知見に基づく「どう解決するべきか?」をクイズ形式で出題。豊富なまんがで一見難しそうな話も分かりやすくストーリー仕立てで解決。行...

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Paper

Material Type
図書
ISBN
978-4-299-03729-9
Title
ビジネスを思い通りに操るズルい行動経済学
Title Transcription
ビジネス オ オモイドオリ ニ アヤツル ズルイ コウドウ ケイザイガク
Author/Editor
平野敦士カール 監修
Author Heading
監修者 ： 平野, 敦士カール ヒラノ, アツシ カール ( 01129544 )Authorities
Publication, Distribution, etc.
東京 : 宝島社 (出版)
Publication Date
2022.11
Publication Date (W3CDTF)
2022
Extent
175p