図書

BtoBマーケティングの定石 : なぜ営業とマーケは衝突するのか?

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BtoBマーケティングの定石 = Theory-Driven B2B Marketing : なぜ営業とマーケは衝突するのか?

Call No. (NDL)
DH411-M571
Bibliographic ID of National Diet Library
032486788
Material type
図書
Author
垣内勇威 著
Publisher
日本実業出版社
Publication date
2022.12
Material Format
Paper
Capacity, size, etc.
262p ; 21cm
NDC
675
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Detailed bibliographic record

Summary, etc.:

社内調整を制する者はマーケティングを制す。「小手先の施策」に終止符を打つ1冊。(Provided by: 出版情報登録センター(JPRO))

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Paper

Material Type
図書
ISBN
978-4-534-05962-8
Title Transcription
ビー トゥー ビー マーケティング ノ ジョウセキ
Author/Editor
垣内勇威 著
Author Heading
著者 : 垣内, 勇威 カキウチ, ユウイ ( 001358959 )Authorities
Publication, Distribution, etc.
Publication Date
2022.12
Publication Date (W3CDTF)
2022
Extent
262p