図書

新しい流通論 (有斐閣ブックス)

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新しい流通論 = The New Strategy of Retail Marketing

(有斐閣ブックス)

Call No. (NDL)
DH417-M109
Bibliographic ID of National Diet Library
032678055
Material type
図書
Author
宮副謙司, 内海里香 著
Publisher
有斐閣
Publication date
2023.3
Material Format
Paper
Capacity, size, etc.
236p ; 22cm
NDC
675.4
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Detailed bibliographic record

Summary, etc.：

メーカーによる流通チャネル，小売業の戦略展開等の基本的な知識から，流通の新たな流れや枠組みまで活き活きと学べるテキスト。(Provided by: 出版情報登録センター（JPRO）)

Author introduction：

宮副 謙司 青山学院大学教授内海 里香 文化ファッション大学院大学教授(Provided by: 出版情報登録センター（JPRO）)

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Table of Contents

  • 序　章　流通をみる眼を養うために

  • 第１部　流通の基本をとらえる

  • 第１章　メーカーの流通チャネル

  • 第２章　小売と卸の価値創造機能

  • 第３章　小売業態の展開

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Northern Japan

  • 宮城県図書館

    Paper
    Call No.：
    675.4/2023.3
    Book Registration Number：
    1012374797
    宮城県図書館

Kanto

Tokai/Hokuriku

  • 福井県立図書館

    Paper
    Call No.：
    675.4/ﾐﾔｿ
    Book Registration Number：
    1017043314
    福井県立図書館

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Bibliographic Record

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Paper

Material Type
図書
ISBN
978-4-641-18462-6
Title
新しい流通論
Title Transcription
アタラシイ リュウツウロン
Author/Editor
宮副謙司, 内海里香 著
Series Title
有斐閣ブックス
Author Heading
著者 ： 宮副, 謙司, 1957- ミヤゾエ, ケンシ, 1957- ( 00353735 )Authorities
著者 ： 内海, 里香 ウツミ, リカ ( 01230386 )Authorities
Publication, Distribution, etc.
東京 : 有斐閣 (出版)
Publication Date
2023.3
Publication Date (W3CDTF)
2023