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図書

今、ラジオ全盛期。 : 静かな熱狂を生むコンテンツ戦略

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今、ラジオ全盛期。 : 静かな熱狂を生むコンテンツ戦略

Call No. (NDL)
UC251-R23
Bibliographic ID of National Diet Library
033897414
Material type
図書
Author
冨山雄一 著
Publisher
クロスメディア・パブリッシング
Publication date
2025.2
Material Format
Paper
Capacity, size, etc.
221p ; 19cm
NDC
699.67
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Detailed bibliographic record

Summary, etc.:

「リスナーとの関係性を、長期間かけてじっくりと耕す」という、タイパとは逆の戦略で成功を収めたラジオ番組「オールナイトニッポン」。V字回復するまでの20年間を紐解き、コンテンツづくりに必要な考え方を紹介する。(Provided by: サピエ図書館資料検索)

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Paper Digital

Material Type
図書
ISBN
978-4-295-41059-1
Title Transcription
イマ ラジオ ゼンセイキ : シズカ ナ ネッキョウ オ ウム コンテンツ センリャク
Author/Editor
冨山雄一 著
Author Heading
著者 : 富山, 悠一, 1954- トミヤマ, ユウイチ, 1954- ( 033203626 )Authorities
Publication Date
2025.2
Publication Date (W3CDTF)
2025
Extent
221p