中国のCVSにおける関係性マーケティング戦略構築 : PB商品開発における中国市場の問題点の考察
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Bibliographic Record
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- Material Type
- 記事
- Author/Editor
- 胡作凌
- Publication, Distribution, etc.
- Publication Date
- 2015-09-20
- Publication Date (W3CDTF)
- 2015-09-20
- Alternative Title
- The strategic framework on the relationship marketing in Chinese convenience store : an investigation on the points of problem in the development of PB commodity in Chinese market
- Periodical title
- 商学研究
- No. or year of volume/issue
- (26)
- Volume
- (26)