ターゲット・マーケティングにおける顧客維持戦略の階層性
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Bibliographic Record
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- Material Type
- 記事
- Author/Editor
- 岩本俊彦
- Publication, Distribution, etc.
- Publication Date
- 2010-02-28
- Publication Date (W3CDTF)
- 2010-02-28
- Alternative Title
- The hierarchy of customer retention strategy in target marketing
- Periodical title
- 東京情報大学研究論集
- No. or year of volume/issue
- 13(2)
- Volume
- 13(2)