付加的サービスの購買行動に与える影響 : ポイントサービスの場合
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Bibliographic Record
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- Material Type
- 記事
- Author/Editor
- 長島広太
- Publication, Distribution, etc.
- Publication Date
- 2009-03
- Publication Date (W3CDTF)
- 2009-03
- Alternative Title
- Additional service impact on buying behavior : the case of frequent shopper program
- Periodical title
- 経営論集
- No. or year of volume/issue
- (73)
- Volume
- (73)